Baha Behi

Digital Project Manager

Senior Digital Project Manager with 20+ years of experience leading complex, multi-stakeholder digital projects from brief to delivery across agency, institutional, and brand environments.

behi.baha@gmail.com • LinkedIn • Open to relocation (GCC Region)

Professional Experience

Digital Project Manager | IGD Communication Agency

  • Oversee end-to-end delivery of digital projects for 6+ simultaneous clients.
  • Integrate AI tools (Claude AI, Gemini, Stable Diffusion) into production workflows—reducing content creation time by 55% and improving lead quality by 32%.
  • Implement KPI dashboards generating 40% organic traffic growth for key clients via comprehensive SEO strategy.

Founder & Managing Director | B&B Advertising

  • Founded and operated a full-service digital agency, managing the complete project lifecycle.
  • Developed a white-label service model for marketing agencies in France and Canada, managing 30+ outsourced client projects simultaneously at peak.

Key Projects

RAC SPA - 3rd Mediterranean Symposium

Managed full digital project including registration microsite and Meta/LinkedIn campaigns. Achieved 1,850 paid registrations and 5.2x ROAS.

École Marthe Gautier

Led end-to-end digital enrollment campaign. Resulted in +72% student enrollment year-over-year.

Skills & Tools

Project Management Agile Workflows SEO/SEM WordPress / YOOtheme Pro Meta Ads / Google Ads AI Integration (Claude, Gemini)